Simulate

Simulate tests how creative assets will land with an audience before they go live. A simulation runs your creatives past a synthetic audience built from your organization's populations and segments, and returns an executive summary of how each one performed. These guides walk you through everything you need to integrate with it.

Get started

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Core Concepts
Key concepts: workspaces, templates, audiences, assets, and the simulation lifecycle.

Choose how to connect

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Using MCP
Integrate Simulate into your own chat assistant via its MCP server.

Go further

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MCP Tools Reference
Request and response schemas for the Simulate MCP tools.