Get started
Connect an Adobe Analytics or Customer Journey Analytics MCP server to a supported LLM client. Once connected, you can query your analytics data conversationally, letting the LLM retrieve reports, components, and more, on your behalf.
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Before connecting, make sure that your account belongs to a product profile containing the MCP Read-only Access or MCP Full Access permission item. This requirement applies to all users, including product administrators. See Set up permissions for step-by-step instructions for users and administrators.
Creating or updating components, such as segments, calculated metrics, date ranges, and projects, requires MCP Full Access. Your account must also have the Adobe Analytics or Customer Journey Analytics permissions required for the actions that you want to take. MCP servers enforce the same permissions as the UI.
MCP server URLs
Use the following URLs when configuring your MCP client:
- Adobe Analytics:
https://aa-mcp.adobe.io/mcp - Customer Journey Analytics:
https://cja-mcp.adobe.io/mcp
Choose your client
Each guide walks through the full setup for a specific client:
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OAuth server-to-server
Connect programmatically without a UI client using OAuth server-to-server credentials.