Lifecycle data
When used with the Analytics extension, this data is collected and sent to Analytics on every session start. Sessions are determined by the sessionTimeout configuration.
This data is not used with Lifecycle for Edge Network. Instead, view the Lifecycle for Edge Network data reference.
Lifecycle data content response data
The following data is collected on each Lifecycle data content response event.
Install
| Data | Key | Description |
|---|---|---|
First Launches | a.InstallEvent | Triggered at the first run after installation or re-installation. |
Install Date | a.InstallDate | Date of first launch after installation. The format is M/d/yyyy, and an example is 5/3/2017. |
Upgrade
| Data | Key | Description |
|---|---|---|
Upgrades | a.UpgradeEvent | Triggered at the first run after upgrade or when the version number changes. |
Days since last upgrade | a.DaysSinceLastUpgrade | Number of days since the application version number changed. Important: This data is not automatically stored in an Analytics metric. You must create a processing rule that sets a custom event to capture this data. |
Launches since last upgrade | a.LaunchesSinceUpgrade | Number of launches since the application version number changed. Important: This data is not automatically stored in an Analytics metric. You must create a processing rule that sets a custom event to capture this data. |
Launch
| Data | Key | Description |
|---|---|---|
Daily Engaged Users | a.DailyEngUserEvent | Triggered when the application is used on a particular day. Important: This data is not automatically stored in an Analytics metric. You must create a processing rule that sets a custom event to capture this data. |
Monthly Engaged Users | a.MonthlyEngUserEvent | Triggered when the application is used during a particular month. Important: This data is not automatically stored in an Analytics metric. You must create a processing rule that sets a custom event to capture this data. |
Launches | a.LaunchEvent | Triggered on every run, including crashes and installs. Also triggered when the app is resumed from the background after the lifecycle session timeout is exceeded. |
Previous Session Length | a.PrevSessionLength | Reports the number of seconds that a previous application session lasted based on how long the application was open and in the foreground. |
Ignored Session Length | a.ignoredSessionLength | If the last session is set to last longer than lifecycle.sessionTimeout, that session length is ignored and recorded here. |
Launch Number | a.Launches | Number of times the application was launched or brought out of the background. |
Days since first use | a.DaysSinceFirstUse | Number of days since first run. |
Days since last use | a.DaysSinceLastUse | Number of days since last use. |
Hour of Day | a.HourOfDay | Measures the hour the app was launched and uses the 24-hour numerical format. Used for time parting to determine peak usage times. |
Day of Week | a.DayOfWeek | Measures the day of the week the app was launched. |
Crash
| Data | Key | Description |
|---|---|---|
Crashes | a.CrashEvent | Triggered when the application crashed before closing. The event is sent when the application is started again after the crash. |
Device information
| Data | Key | Description |
|---|---|---|
App ID | a.AppId | Stores the application name and version in the following format: AppName BundleVersion (app version code). An example of this format is MyAppName 1.1(1). |
Device name | a.DeviceName | Store the device name. |
Operating system version | a.OSVersion | Stores the operating system's name and version. |
Carrier name | a.CarrierName | Stores the name of the mobile service provider as provided by the device. Important: This data is not automatically stored in an Analytics variable. You must create a processing rule to copy this value to an Analytics variable for reporting. |
Resolution | a.Resolution | The width x height in pixels. |
Locale | a.locale | The locale set for the application. For example, en-US. |
System Locale | a.systemLocale | The locale set for this device. For example, en-US. |
