Push template - basic
A standard notification including a title, subtitle, message body, optional image, icons, links, and buttons.
An alternate title and body can be optionally specified when the notification is expanded by the user.
The following tables show all available properties in their respective payloads for FCM (Android) and APNS (iOS).
Configuration
If using "remind later" functionality in a basic notification, you must declare use of the USE_EXACT_ALARM
permission in your AndroidManifest.xml
:
Copied to your clipboard<manifest xmlns:android="http://schemas.android.com/apk/res/android"package="com.mycompany.myapp">...<uses-permission android:name="android.permission.USE_EXACT_ALARM" />...</manifest>
Properties
The properties below define the payload sent to FCM:
Field | Required | Key | Type | Description |
---|---|---|---|---|
Payload Version | ✅ | adb_version | string | Version of the payload assigned by the ACC authoring UI. |
Template Type | ✅ | adb_template_type | string | Informs the reader which properties may exist in the template object. Basic template uses a value of "basic". |
Title | ✅ | adb_title | string | Text shown in the notification's title. |
Color - Title | ⛔️ | adb_clr_title | string | Text color for adb_title .Represented as six character hex, e.g. 00FF00 . |
Body | ✅ | adb_body | string | Text shown in message body when notification is collapsed. |
Expanded Body | ⛔️ | adb_body_ex | string | Body of the message when the message is expanded. |
Color - Body | ⛔️ | adb_clr_body | string | Text color for adb_body , adb_body_ex .Represented as six character hex, e.g. 00FF00 . |
Sound | ⛔️ | adb_sound | string | Sound played when notification is delivered. Value should be the name of the sound file without its extension. Sound file should be located in the assets/raw directory of your app. |
Image | ⛔️ | adb_image | string | URI of an image to be shown when notification is expanded. |
Link URI | ⛔️ | adb_uri | string | URI to be handled when user clicks the notification. |
Link Type | ⛔️ | adb_a_type | string | Type of link represented in adb_uri - one of "WEBURL", "DEEPLINK", "DISMISS", or "OPENAPP".Required if adb_uri is specified. |
Button(s) | ⛔️ | adb_act | string | The value is an encoded JSON string. One to three buttons to create for the notification. If using "remind later" functionality, only two buttons may be used in this field. When decoded, the string contains an array of the following objects:
|
Icon | ⛔️ | adb_icon | string | Name of a small icon to use in the notification. Note - The value referenced by this key is not used if a valid adb_small_icon key value pair is present in the payload. |
Small Icon | ⛔️ | adb_small_icon | string | Name of a small icon to use in the notification. The app's drawable resources are checked for an image file with the provided name. |
Color - Small Icon | ⛔️ | adb_clr_icon | string | Color for the notification's small icon. Represented as six character hex, e.g. 00FF00 . |
Large Icon | ⛔️ | adb_large_icon | string | URI or name for a large icon to use in the notification. If the URI is valid, the remote image is downloaded and cached on the device to be used as the large icon. If a name is provided, the app's drawable resources are checked for an image file with the same name. If no valid URI or name is provided then no large icon is set on the notification. |
Remind Later Text | ⛔️ | adb_rem_txt | string | If present, show a "remind later" button using the value provided as its label. Note - both remTxt and remTs must be present in order to support "remind me later" functionality. |
Remind Later Date | ⛔️ | adb_rem_ts | string | If present, schedule this notification to be re-delivered at this epoch timestamp (in seconds) provided. Note - both remTxt and remTs must be present in order to support "remind me later" functionality. |
Channel ID | ⛔️ | adb_channel_id | string | The notification's channel id (new in Android O). The app must create a channel with this channel ID before any notification with this channel ID is received. If you don't send this channel ID in the request, or if the channel ID provided has not yet been created by the app, FCM uses the channel ID specified in the app manifest. If not provided in payload, SDK uses a "default" channel ID of value "General Notifications". If < API 26 (Android O), this value is ignored. |
Badge Count | ⛔️ | adb_n_count | string | Value to be used on app's badge. |
Priority | ⛔️ | adb_n_priority | string | Designates the notification priority for Android - importance for API >= 26 (Android 8.0) or priority for API < 26. |
Tag | ⛔️ | adb_tag | string | Identifier used to replace existing notifications in the notification drawer. If not specified, each request creates a new notification. If specified and a notification with the same tag is already being shown, the new notification replaces the existing one in the notification drawer. |
Sticky | ⛔️ | adb_sticky | string | Boolean value represented as a string "true" or "false". When set to false or unset, the notification is automatically dismissed when the user clicks it in the panel. When set to true, the notification persists even when the user clicks it. |
Ticker | ⛔️ | adb_ticker | string | Sets the "ticker" text, which is sent to accessibility services. |
Color - Background | ⛔️ | adb_clr_bg | string | Color for notification's background. Represented as six character hex, e.g. 00FF00 . |
Example
Below is a sample of what a payload might look like for a basic notification:
Copied to your clipboard{"message": {"token": "FCM_TOKEN","android": {"collapse_key": "new message"},"data": {"adb_version": "1","adb_template_type": "basic","adb_title": "game request","adb_body": "shall we play a game?","adb_sound": "bingBong","adb_small_icon": "ic_knight","adb_large_icon": "https://pictureofchess.com/logo.png","adb_n_count": "1","adb_n_priority": "PRIORITY_LOW","adb_channel_id": "a3b80ef","adb_image": "https://pictureofchess.com/board.png","adb_uri": "https://chess.com/games","adb_a_type": "WEBURL","adb_act": "[{\"label\":\"accept\",\"uri\":\"https://chess.com/games/552\",\"type\":\"DEEPLINK\"{\"label\":\"decline\",\"uri\":\"\",\"type\":\"OPENAPP\"}]","adb_tag": "24","adb_sticky": "true","adb_ticker": "Play a game?","adb_body_ex": "Bob wants to play a game of chess with you. Click 'accept' to start!","adb_clr_body": "00EE00","adb_clr_title": "AABBCC","adb_clr_icon": "123456","adb_clr_bg": "000000","adb_rem_txt": "Remind me","adb_rem_ts": "1703462400"}}}
Usage recommendations
The tables below contain guidelines for your push notification content. These recommendations help your text and images display reliably across multiple devices. These values are guidelines only - you should still test a notification prior to sending it.
Audio specifications
Custom sound files must be placed within the app's bundle in the res/raw
directory. Supported formats are mp3
, wav
, or ogg
.
Image specifications
Aspect ratios | Image size range | Supported file types |
---|---|---|
1:1, 3:2, 5:4, 4:3, 2:1, 16:9 | < 1 MB | PNG, JPG, WebP |
Text guidelines
Type | Recommended max # of characters | Supports multiple lines? |
---|---|---|
Title | ~35 (depends on screen size and device font setting) | No |
Description | ~110 (depends on screen size and device font setting) | Yes |
For full information on APNS payload keys, see Apple's documentation.
The properties below define the payload sent to APNS:
APS properties
Field | Required | Key | Type | Description |
---|---|---|---|---|
Title | ✅ | aps.alert.title | string | Text shown in the notification's title. |
Subtitle | ⛔️ | aps.alert.subtitle | string | Text shown in subtitle of notification. |
Body | ✅ | aps.alert.body | string | Text shown in message body when notification is collapsed. |
Notification Category | ✅ | aps.category | string | The notification’s type. This string must correspond to the identifier of one of the UNNotificationCategory objects you register at launch time.Value will always be "AEPNotification" to use an Adobe push template. |
Mutable content | ✅ | aps.mutable-content | number | The notification service app extension flag. If the value is 1, the system passes the notification to your notification service app extension before delivery. Use your extension to modify the notification’s content. Value must always equal 1 so that the app's notification content service is called prior to the notification being displayed to the user. |
Sound | ⛔️ | aps.sound | string | The name of a sound file in your app’s main bundle or in the Library/Sounds folder of your app’s container directory. Specify the string “default” to play the system sound. Use this key for regular notifications. For critical alerts, use the sound dictionary instead. |
Badge Count | ⛔️ | aps.badge | string | The number to display in a badge on your app’s icon. Specify 0 to remove the current badge, if any. |
Notification Thread ID | ⛔️ | aps.thread-id | string | An app-specific identifier for grouping related notifications. This value corresponds to the threadIdentifier property in the UNNotificationContent object. |
AEPNotificationContent properties
Field | Required | Key | Type | Description |
---|---|---|---|---|
Payload Version | ✅ | adb_version | string | Version of the payload assigned by the Adobe authoring UI. |
Template Type | ✅ | adb_template_type | string | Informs the reader which properties may exist in the template object. Basic template uses a value of "basic". |
Expanded Title | ⛔️ | adb_title_ex | string | Title of the message when the notification is expanded. If an expanded title is not provided, the value in aps.alert.title will be used. |
Expanded Body | ⛔️ | adb_body_ex | string | Body of the message when the notification is expanded. If an expanded body is not provided, the value in aps.alert.body will be used. |
Image | ⛔️ | adb_media | string | URI of an image to be shown when notification is expanded. |
Link URI | ⛔️ | adb_uri | string | URI to be handled when user clicks the notification body. For example, a deep link to your app or a URI to a webpage. If no value is provided, clicking on the notification will open the host application. |
Color - Title | ⛔️ | adb_clr_title | string | Text color for adb_title_ex . Represented as six character hex, e.g. 00FF00 If no value is provided, the system label color will be used. |
Color - Body | ⛔️ | adb_clr_body | string | Text color for adb_body_ex . Represented as six character hex, e.g. 00FF00 If no value is provided, the system secondaryLabel color will be used. |
Color - Background | ⛔️ | adb_clr_bg | string | Color for notification's background. Represented as six character hex, e.g. 00FF00 If no value is provided, the system systemBackground color will be used. |
Example
Below is a sample of what a payload might look like for a notification using a basic template:
Copied to your clipboard{"aps" : {"alert" : {"title" : "Need a break? Picture this...","body" : "Warm sand, turquoise waves, you + a cocktail. Book your beach escape now!"},"mutable-content" : 1,"category" : "AEPNotification"},"adb_template_type" : "basic","adb_version" : "1.0","adb_title_ex" : "Summer Beach Vibes Await ☀️","adb_body_ex" : "Escape to paradise with our Summer Bliss Package! Secure your spot in paradise today—your dream vacation is just a booking away.","adb_media" : "https://<URL_CONTAINING_IMAGE>","adb_uri" : "myapp://book/beachPackage"}
Usage recommendations
The tables below contain guidelines for your push notification content. These recommendations help your text and images display reliably across multiple devices. These values are guidelines only - you should still test a notification prior to sending it.
Image specifications
Aspect ratio | Image size range | Supported file types |
---|---|---|
2:1 (e.g. - 400x200 px) | 50 KB to 1 MB | PNG, JPG, WebP |
Text guidelines
Type | Recommended max # of characters | Supports multiple lines? |
---|---|---|
Title | 70 | Yes (2 lines max) |
Description | 600 | Yes |
Configuration
If using "remind later" functionality in a basic notification, you must declare use of the USE_EXACT_ALARM
permission in your AndroidManifest.xml
:
Copied to your clipboard<manifest xmlns:android="http://schemas.android.com/apk/res/android"package="com.mycompany.myapp">...<uses-permission android:name="android.permission.USE_EXACT_ALARM" />...</manifest>
Properties
The properties below define the payload sent to FCM:
Field | Required | Key | Type | Description |
---|---|---|---|---|
Payload Version | ✅ | adb_version | string | Version of the payload assigned by the ACC authoring UI. |
Template Type | ✅ | adb_template_type | string | Informs the reader which properties may exist in the template object. Basic template uses a value of "basic". |
Title | ✅ | adb_title | string | Text shown in the notification's title. |
Color - Title | ⛔️ | adb_clr_title | string | Text color for adb_title .Represented as six character hex, e.g. 00FF00 . |
Body | ✅ | adb_body | string | Text shown in message body when notification is collapsed. |
Expanded Body | ⛔️ | adb_body_ex | string | Body of the message when the message is expanded. |
Color - Body | ⛔️ | adb_clr_body | string | Text color for adb_body , adb_body_ex .Represented as six character hex, e.g. 00FF00 . |
Sound | ⛔️ | adb_sound | string | Sound played when notification is delivered. Value should be the name of the sound file without its extension. Sound file should be located in the assets/raw directory of your app. |
Image | ⛔️ | adb_image | string | URI of an image to be shown when notification is expanded. |
Link URI | ⛔️ | adb_uri | string | URI to be handled when user clicks the notification. |
Link Type | ⛔️ | adb_a_type | string | Type of link represented in adb_uri - one of "WEBURL", "DEEPLINK", "DISMISS", or "OPENAPP".Required if adb_uri is specified. |
Button(s) | ⛔️ | adb_act | string | The value is an encoded JSON string. One to three buttons to create for the notification. If using "remind later" functionality, only two buttons may be used in this field. When decoded, the string contains an array of the following objects:
|
Icon | ⛔️ | adb_icon | string | Name of a small icon to use in the notification. Note - The value referenced by this key is not used if a valid adb_small_icon key value pair is present in the payload. |
Small Icon | ⛔️ | adb_small_icon | string | Name of a small icon to use in the notification. The app's drawable resources are checked for an image file with the provided name. |
Color - Small Icon | ⛔️ | adb_clr_icon | string | Color for the notification's small icon. Represented as six character hex, e.g. 00FF00 . |
Large Icon | ⛔️ | adb_large_icon | string | URI or name for a large icon to use in the notification. If the URI is valid, the remote image is downloaded and cached on the device to be used as the large icon. If a name is provided, the app's drawable resources are checked for an image file with the same name. If no valid URI or name is provided then no large icon is set on the notification. |
Remind Later Text | ⛔️ | adb_rem_txt | string | If present, show a "remind later" button using the value provided as its label. Note - both remTxt and remTs must be present in order to support "remind me later" functionality. |
Remind Later Date | ⛔️ | adb_rem_ts | string | If present, schedule this notification to be re-delivered at this epoch timestamp (in seconds) provided. Note - both remTxt and remTs must be present in order to support "remind me later" functionality. |
Channel ID | ⛔️ | adb_channel_id | string | The notification's channel id (new in Android O). The app must create a channel with this channel ID before any notification with this channel ID is received. If you don't send this channel ID in the request, or if the channel ID provided has not yet been created by the app, FCM uses the channel ID specified in the app manifest. If not provided in payload, SDK uses a "default" channel ID of value "General Notifications". If < API 26 (Android O), this value is ignored. |
Badge Count | ⛔️ | adb_n_count | string | Value to be used on app's badge. |
Priority | ⛔️ | adb_n_priority | string | Designates the notification priority for Android - importance for API >= 26 (Android 8.0) or priority for API < 26. |
Tag | ⛔️ | adb_tag | string | Identifier used to replace existing notifications in the notification drawer. If not specified, each request creates a new notification. If specified and a notification with the same tag is already being shown, the new notification replaces the existing one in the notification drawer. |
Sticky | ⛔️ | adb_sticky | string | Boolean value represented as a string "true" or "false". When set to false or unset, the notification is automatically dismissed when the user clicks it in the panel. When set to true, the notification persists even when the user clicks it. |
Ticker | ⛔️ | adb_ticker | string | Sets the "ticker" text, which is sent to accessibility services. |
Color - Background | ⛔️ | adb_clr_bg | string | Color for notification's background. Represented as six character hex, e.g. 00FF00 . |
Example
Below is a sample of what a payload might look like for a basic notification:
Copied to your clipboard{"message": {"token": "FCM_TOKEN","android": {"collapse_key": "new message"},"data": {"adb_version": "1","adb_template_type": "basic","adb_title": "game request","adb_body": "shall we play a game?","adb_sound": "bingBong","adb_small_icon": "ic_knight","adb_large_icon": "https://pictureofchess.com/logo.png","adb_n_count": "1","adb_n_priority": "PRIORITY_LOW","adb_channel_id": "a3b80ef","adb_image": "https://pictureofchess.com/board.png","adb_uri": "https://chess.com/games","adb_a_type": "WEBURL","adb_act": "[{\"label\":\"accept\",\"uri\":\"https://chess.com/games/552\",\"type\":\"DEEPLINK\"{\"label\":\"decline\",\"uri\":\"\",\"type\":\"OPENAPP\"}]","adb_tag": "24","adb_sticky": "true","adb_ticker": "Play a game?","adb_body_ex": "Bob wants to play a game of chess with you. Click 'accept' to start!","adb_clr_body": "00EE00","adb_clr_title": "AABBCC","adb_clr_icon": "123456","adb_clr_bg": "000000","adb_rem_txt": "Remind me","adb_rem_ts": "1703462400"}}}
Usage recommendations
The tables below contain guidelines for your push notification content. These recommendations help your text and images display reliably across multiple devices. These values are guidelines only - you should still test a notification prior to sending it.
Audio specifications
Custom sound files must be placed within the app's bundle in the res/raw
directory. Supported formats are mp3
, wav
, or ogg
.
Image specifications
Aspect ratios | Image size range | Supported file types |
---|---|---|
1:1, 3:2, 5:4, 4:3, 2:1, 16:9 | < 1 MB | PNG, JPG, WebP |
Text guidelines
Type | Recommended max # of characters | Supports multiple lines? |
---|---|---|
Title | ~35 (depends on screen size and device font setting) | No |
Description | ~110 (depends on screen size and device font setting) | Yes |
For full information on APNS payload keys, see Apple's documentation.
The properties below define the payload sent to APNS:
APS properties
Field | Required | Key | Type | Description |
---|---|---|---|---|
Title | ✅ | aps.alert.title | string | Text shown in the notification's title. |
Subtitle | ⛔️ | aps.alert.subtitle | string | Text shown in subtitle of notification. |
Body | ✅ | aps.alert.body | string | Text shown in message body when notification is collapsed. |
Notification Category | ✅ | aps.category | string | The notification’s type. This string must correspond to the identifier of one of the UNNotificationCategory objects you register at launch time.Value will always be "AEPNotification" to use an Adobe push template. |
Mutable content | ✅ | aps.mutable-content | number | The notification service app extension flag. If the value is 1, the system passes the notification to your notification service app extension before delivery. Use your extension to modify the notification’s content. Value must always equal 1 so that the app's notification content service is called prior to the notification being displayed to the user. |
Sound | ⛔️ | aps.sound | string | The name of a sound file in your app’s main bundle or in the Library/Sounds folder of your app’s container directory. Specify the string “default” to play the system sound. Use this key for regular notifications. For critical alerts, use the sound dictionary instead. |
Badge Count | ⛔️ | aps.badge | string | The number to display in a badge on your app’s icon. Specify 0 to remove the current badge, if any. |
Notification Thread ID | ⛔️ | aps.thread-id | string | An app-specific identifier for grouping related notifications. This value corresponds to the threadIdentifier property in the UNNotificationContent object. |
AEPNotificationContent properties
Field | Required | Key | Type | Description |
---|---|---|---|---|
Payload Version | ✅ | adb_version | string | Version of the payload assigned by the Adobe authoring UI. |
Template Type | ✅ | adb_template_type | string | Informs the reader which properties may exist in the template object. Basic template uses a value of "basic". |
Expanded Title | ⛔️ | adb_title_ex | string | Title of the message when the notification is expanded. If an expanded title is not provided, the value in aps.alert.title will be used. |
Expanded Body | ⛔️ | adb_body_ex | string | Body of the message when the notification is expanded. If an expanded body is not provided, the value in aps.alert.body will be used. |
Image | ⛔️ | adb_media | string | URI of an image to be shown when notification is expanded. |
Link URI | ⛔️ | adb_uri | string | URI to be handled when user clicks the notification body. For example, a deep link to your app or a URI to a webpage. If no value is provided, clicking on the notification will open the host application. |
Color - Title | ⛔️ | adb_clr_title | string | Text color for adb_title_ex . Represented as six character hex, e.g. 00FF00 If no value is provided, the system label color will be used. |
Color - Body | ⛔️ | adb_clr_body | string | Text color for adb_body_ex . Represented as six character hex, e.g. 00FF00 If no value is provided, the system secondaryLabel color will be used. |
Color - Background | ⛔️ | adb_clr_bg | string | Color for notification's background. Represented as six character hex, e.g. 00FF00 If no value is provided, the system systemBackground color will be used. |
Example
Below is a sample of what a payload might look like for a notification using a basic template:
Copied to your clipboard{"aps" : {"alert" : {"title" : "Need a break? Picture this...","body" : "Warm sand, turquoise waves, you + a cocktail. Book your beach escape now!"},"mutable-content" : 1,"category" : "AEPNotification"},"adb_template_type" : "basic","adb_version" : "1.0","adb_title_ex" : "Summer Beach Vibes Await ☀️","adb_body_ex" : "Escape to paradise with our Summer Bliss Package! Secure your spot in paradise today—your dream vacation is just a booking away.","adb_media" : "https://<URL_CONTAINING_IMAGE>","adb_uri" : "myapp://book/beachPackage"}
Usage recommendations
The tables below contain guidelines for your push notification content. These recommendations help your text and images display reliably across multiple devices. These values are guidelines only - you should still test a notification prior to sending it.
Image specifications
Aspect ratio | Image size range | Supported file types |
---|---|---|
2:1 (e.g. - 400x200 px) | 50 KB to 1 MB | PNG, JPG, WebP |
Text guidelines
Type | Recommended max # of characters | Supports multiple lines? |
---|---|---|
Title | 70 | Yes (2 lines max) |
Description | 600 | Yes |