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Analytics 2.0 API FAQ

Frequently asked questions for the Analytics 2.0 APIs.

What is the timeout for API requests?

Requests submitted through adobe.io currently time out at 60 seconds.

What is the rate limit for API calls?

The enforced rate limit for API calls is 12 requests every 6 seconds per user (or approximately 120 requests per minute). When you exceed this rate limit, API calls return a 429 HTTP response code with the following response body:

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{"error_code":"429050","message":"Too many requests"}

What are some best practices and guidelines when using the APIs?

Adobe recommends adhering to the following guidelines:

  • Make multiple, smaller requests instead of a large, single request.
  • Request data once and cache it.
  • Do not poll for new data faster than a 30 minute interval.
  • Pull historical data and increment it regularly instead of requesting the entire data set.

Adobe recommends avoiding the following:

  • Requesting as much data as possible in a single request
  • Requesting one year of data at day granularity everyday to get a rolling 12-month window. Adobe recommends that you instead request the new day's data and merge it with the existing data from previous days.
  • Driving a web page with a site performance widget by making an API request every time the web page is loaded
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